Blockchain and the new Internet (of things)

Business, CultureDavid FraserNovember 29, 2017Economy, digital

Will anything deter us from the future?

Culture, Identity, Business, TechnologyDavid FraserNovember 22, 2017Wealth, Economy, digital

Are you in control?

A person may feel free even when confined or incarcerated, and likewise imprisoned when able to roam unrestricted, owing to and owned by no one. Freedom isn’t about space or the number of options we have in any given scenario, but the control we wield in choosing...

Identity, Technology, CultureDavid FraserNovember 15, 2017digital, Social Media, Tech

Five ways to block out digital noise

If you possess the self-discipline to accompany block out strategies, to draw the curtain on the beast and not be tempted to peak behind every few minutes, there are immediate ways you can withdraw from the cacophony of distraction, this digital madness...

Culture, StrategyDavid FraserOctober 11, 2017social, media, digital, Productivity, Tech

What do we do when everything is automated?

Automation isn’t evil. As a precipitator of performance and efficiency, it’s the stuff of dreams. Pursuing automation blindly, however, leads us towards a cliff edge, with nothing other than manmade systems to prevent our fall. ..

Culture, Technology, IdentityDavid FraserOctober 4, 2017failure, Machine Learning, IoT, automation, digital, creativity, Tech, AI

Does technology make us better humans?

Being human once meant living in close communities, hunting, socialising, breeding. It meant existing in tandem with the earth and nature, a close and intimate relationship that’s foreign to our modern mindset. Now, we view the natural world with scepticism. We build fences around it and place warning signs; we crop and trim its contours until it falls within our definition of safe...

Identity, Technology, CultureDavid FraserSeptember 27, 2017digital, technology, failure, Tech, AI, automation, Machine Learning, IoT, internet

Discussing the MVP culture – a fallible fiction

The issue with the MVP culture, however, is exactly what it first sought to solve – the unending stream of new products introduced onto the market each year. Viable is subjective, and initial consumer enthusiasm is easier to cultivate than sustained interest and eventual product realisation...

Technology, Business, Strategy, CultureDavid FraserSeptember 20, 2017Startup, IoT, ambition, digital, leadership, creativity, innovation, Productivity, Tech

How Social Reputation Influences Your Brand

Brand is the idea. Reputation is the reality. The latter is the accumulation of everything you do and have done, whilst the former is the image you’re packaging and shipping to the world. Because of this, a bad reputation can easily compromise a brand strategy. If somebody tells us that they’re a fun loving, kind and generous chap, we’re unlikely to believe it if everything we know of them forms a counter image...

Inbound Marketing and How to Get Started

Inbound marketing is marketing with a devilish twist; it’s inverse – the marketer no longer ventures out to find prospects, but generates numerous hooks, awareness and pulls to draw customers in...

StrategyDavid FraserApril 19, 2017Float Colabdigital, Content, Marketing, hubspot, SEO, Social Media

How personal branding affects business

We now have the tools to dictate our value – which has a far longer shelve life...

Four unrecognised traits common in entrepreneurs

1/ Empathy. 2/ Recalcitrance. 3/ Ability to live in the present. 4/ Live without distraction....